picture of Kyle Driscoll

Kyle Driscoll


Sophomore Builds Experience in Digital Production

Radio and television serve important roles in the lives of many Americans, providing outlets through which people can take in and discuss information they deem important to their lives. At Marywood University, the student-run stations VMFM 91.7 and TV-Marywood provide this information to the city of Scranton with a unique twist.

What sets the stations apart from others in the area is the fact that they are almost entirely operated by Marywood students. The students involved are hardworking, dedicated individuals, many of whom are preparing to be the next generation of media and digital production professionals.

VMFM station manager Kyle Driscoll spoke on the experience he has gotten from the radio station, saying his time at Marywood has helped prepare him for the life he plans to pursue after college.

“Real learning takes place when you’re doing something hands-on,” said Driscoll. “Information from a textbook can only take you so far. It’s crucial to have real experience in any field, especially digital production.”

Driscoll, a sophomore in the Multimedia Communication program, chose Marywood specifically for its Film, TV, and Digital Production track after attending an open house during his senior year of high school. The open house included a tour of campus, specifically the Center for Multimedia Communication, which boasts modern broadcast facilities where students can practice every aspect of broadcast and audio production, and labs equipped with the latest editing and design software used in professional newsrooms. 

“I was impressed with Marywood’s facilities and equipment,” said Driscoll. “That stuff isn’t cheap. Having those things available to you at any time is a major benefit of being in the program.”

Marywood’s student-run media provides a multimedia learning environment that mirrors professional industry standards and practices, to prepare students for placement in media jobs, to enhance the collegiate experience, and to provide opportunities for creative and personal growth. Aside from traditional radio programming, the stations provide opportunities to produce original shows, podcasts, and articles on album releases, social issues, and news stories. These opportunities develop critical research and writing skills, which benefit students across a plethora of professions.

According to Driscoll, there’s a communal vibe and a wealth of practical opportunities to gain experience within the Multimedia Communication program. The on-campus radio and television stations also provide students with opportunities to learn about FCC regulations, broadcasting rules, critical research, journalism, and other communication skills.

The evolution of digital production is not slowing down. As students and industry professionals consider the future of media, it’s clear that new technology innovations will provide new business and career opportunities. Having access to this technology on campus sets up Marywood students for success.